The Seventies

• Aretha Franklin’s Apollo shows are major events. The Apollo marquee reads, “She’s Home.”
• Stars of the Philadelphia International record label including the Delfonics, the O’Jay’s, the Stylistics, the Spinners, the Three Degrees and Harold Melvin and the Blue Notes are presented.
• John Lennon and Yoko Ono appear at a 1971 benefit concert for Attica.
• B.B. King plays an early morning blues concert for Harlem schoolchildren.
• By the mid 1970s, the Apollo is presenting only 22 weeks of shows per year as recordings eclipse live performances as an important source of income for artists.
• Bobby Schiffman reluctantly closes the Apollo in January 1976.
• The Theater briefly reopens in 1978 under new management with shows by Ralph McDonald, War, the T-Connection and Sister Sledge, James Brown, Bob Marley and Parliament Funkadelic.